It’s THE question bloggers and web site owners must ask themselves on a regular basis: What are you doing today (every day!) to drive traffic to your web site? Performancing.com has a new post on just this goal, with 12 tips to increase inbound links to your site.

To keep the Babes coming to my site, ChronicBabe, I do these things regularly (i.e. at least once every other week, if not more often):
  • send out an enewsletter (every other week) with incentive to visit the site
  • comment on other people’s blogs
  • participate in blog carnivals
  • get to know my fellow bloggers and build reciprocal relationships with them
  • guest blog at my favorite sites
  • hand out my business card or fliers to everyone I meet
  • take steps to grow your enewsletter list (this Alexandria Brown article is a great place to start for ideas)
  • use my email signature to promote my site
  • create tons of good content on my site so other site owners can’t resist linking to me
  • update my content almost every day, then use Ping-O-Matic to spread the word
  • “speak” at webinars
  • promote others’ enewsletters (and they promote mine to their readers)
  • hold contests and give-aways
  • invite big-name guests to write a post at my site (their followers will come to me for at least that day)
  • blab all about town about my project to anyone who will listen
These are just the actions I can think of in five minutes to write this post. If I spent an hour on it, the list would go on forever - but this is a good idea of where to start promoting your site. So…what did I leave off the list? How do you promote your site?

Comments:
1 Comment posted on "Theme of the week: How do you drive traffic to your blog or web site?"
Chris Benevich on November 14th, 2007 at 2:33 pm #

Jenni, you are such a pro! Gotta say I love the term blog carnival. Wouldn’t it be fun to get a group to go to the Blog World & New Media Expo (http://www.blogworldexpo.com/) next year?


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