A quick, interesting resource that Matt turned me on to: CopyBlogger’s Headline Remix Madness. A blow-by-blow analysis of how a handful of headlines were improved by various tactics.
This is NOT just for writers - these ideas are valuable for any small business owner who wants to excel at marketing!
1 Comment posted on "How to write a decent headline, part one"
Helena B on July 3rd, 2007 at 2:29 pm #
Oh, thank God. Thank you!
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